Shhh – no noise

This is Selfridges iconic campaign to promote the fact they will be changing their yellow bags by de-branding them. The’ve cleverly collaborated with other iconic brands to bring the noisy campaign to life.

S_NO_NOISE_2S_NO_NOISE_6S_NO_NOISE_3S_NO_NOISE_8S_NO_NOISE_4The campaign visually carried through to the other in store campaigns, such as Valentines. S_NO_NOISE_10S_NO_NOISE_5S_NO_NOISE_9

 

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