This brand has bottle loads of personality. Discovered by chance in Brighton, the Bison Craft Beer Shop is a total experience. Everything has been thought through really well, with authentic wooden fixturing, hand drawn blackboard signage and their iconic bottles lined up to create a feature.
The logo is really distinctive using a quirky Bison illustration and on trend hand drawn lettering. I love the colour combination of black and yellow, it creates a really striking brand.
The social media strategy is really effective, with a photo of the first growler of the day posted to Facebook.
You can also personalise your bottle at an extra cost, by their in house artist.
It was so successful that I left the store with several bottles. I look forward to my next visit.